Here's How we do it
Analyze
Our brand competitive analysis empowers us to make informed decisions, stay ahead of market trends, and achieve sustainable growth in a crowded marketplace.
Strategize
Our brand workshop helps us gain a clear picture of the brand's distinct value propositions and effectively position us to our specific audience. This process ensures a cohesive and strategic approach to brand positioning, driving stronger connections and fostering long-term success.
Execute
Our website execution on Shopify or Squarespace enhances customer trust, improves conversion rates, and ultimately boosts sales, making the website a pivotal asset in the brand's growth and profitability.
Featured Clients
The Goodfor company brand strategy and shopify website build
calispine brand positioning and squarespace website build
Under Lauren's guidance, our online store has experienced an incredible 68% increase in revenue year over year. Her fresh ideas and insights have continuously driven our success. Lauren's dedication to self-improvement and staying ahead in a rapidly changing marketing landscape is evident in the results she delivers.
The updated messaging and visuals have significantly improved our online presence, resonating perfectly with our target audience. We couldn't be happier with the outcome and highly recommend to anyone looking to elevate their brand.
SLNT brand strategy and shopify website build
DRY RIGHT FLOOD brand positioning and squarespace website build
Amazing! Loved every second of the workshop and we are so excited for what's next, thank you Lauren.
I’m very happy with the final product and looking forward to hopefully working with you again!
Meet Lauren Melzer brand strategist
Meet Lauren, the head strategist behind Tap Seven. With a decade of experience in branding, marketing, and eCommerce, she has built a reputation for developing innovative and effective for clients across various industries. From crafting compelling brand stories to designing engaging digital experiences, Lauren brings a unique blend of strategic thinking and creative flair to every project. Her passion for excellence and ability to lead and inspire teams make her a natural fit for the dynamic world of branding.
Frequently Asked Questions
How long does a branding project typically take?
Most commonly our brand identity workshop and website projects take 3 months to complete. (10-12 weeks)
Timing always depends on scope and quick feedback from clients.
How much does a branding project cost?
The cost of a branding project can vary depending on the scope of the project and the services required.
That being said we value full transparency here so most of our contracts are between $4,000 - $12,000.
Our monthly retainer projects for ongoing maintenance start at $2,000.
What type's of clients do you usually work with?
We work with a variety of industries and clients but our "sweet spot" is small growth-minded DTC eCommerce businesses between $2m - $10m gross revenue per year.